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Repeat after me: “I will not be around forever.”

Repeat after me: “I will not be around forever.”

There. You just took the first step of succession planning. It's a tough topic for most business owners. But it comes up a lot in the meetings I have with clients and prospective clients. So many business owners I speak with have put off the succession planning...

Having a business plan isn’t enough

Having a business plan isn’t enough

Success in business requires execution. We've talked a lot about business strategy - from business plans to strategic plans - and how they can help grow your business. But the fact is, simply having a plan isn't enough. Working with business owners, I've seen and a...

What do you call the people you do business with?

What do you call the people you do business with?

And does it matter? Do you call them “customers” or “clients”? Is there even a difference? Your answer probably depends on the relationship you have with them. And it should. First, let’s look at the definition of the two terms. Webster’s Dictionary defines a client...

Need a building for your business? To buy, or not to buy?

Need a building for your business? To buy, or not to buy?

(That is the question.) Should you buy a building for your business? It’s a big step and can seem intimidating. And there are both pros and cons associated with owning a building. So, is it right for you? I recently ran across an article that had some great tips for...

So what makes your business so special?  

So what makes your business so special?  

If you own a business, there’s at least one thing that makes you special – at least one thing that you do well. If there weren’t you wouldn’t still be in business. So what is it that makes you so special – what makes your customers choose you over your competition?...

Know your business from finances to operations?

Know your business from finances to operations?

In a previous blog, we discussed the importance of truly understanding who your customer is and how to best serve them. This time we’re going to talk about knowing your business, which is just as important to your success. If you know your business well – all aspects...

Ask these 5 questions to know your customer

Ask these 5 questions to know your customer

Someone once asked me who my ideal customer was, and it took me a minute to answer. I realized – that is something I should be able to answer immediately. So, I undertook a process of analyzing what my current customers looked like, and how to “know” my customers...

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